Essential Financial Checkpoints Before Your Series A Fundraise

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Jenna Hannon
Photo of Peter Holc
Peter Holc

October 27, 2024

Getting ready for Series A funding is like preparing for a financial health check-up. Investors will scrutinize every aspect of your business, especially your financial records. Let's dive into the essential checkpoints you need to nail before stepping into those investor meetings.

Revenue Recognition and Reporting

First things first - your revenue numbers need to be spotless. As discussed in our guide to ASC 606 revenue recognition, proper revenue recognition isn't just about following rules - it's about presenting an accurate picture of your business health.

  • Review all customer contracts for proper revenue timing
  • Document your revenue recognition policies
  • Ensure consistent application across all revenue streams
  • Maintain clear records of deferred revenue

Contractor Classification and Compliance

Misclassifying workers is a red flag that can spook potential investors. Here's what you need to verify:

  • Clear distinction between contractors and employees
  • Proper documentation for all contractor relationships
  • Valid contracts with clear scope of work
  • Compliance with state and federal labor laws

Tax Compliance and Documentation

Your tax house needs to be in perfect order. Tax challenges can be especially complex for global startups, so pay extra attention if you're operating internationally.

  • Up-to-date federal and state tax filings
  • Sales tax compliance and registrations
  • Documentation of tax elections and positions
  • International tax compliance if applicable

Financial Controls and Processes

Investors want to see robust financial systems in place. Building a strong financial foundation is crucial for long-term success.

  • Documented financial policies and procedures
  • Clear separation of duties
  • Regular reconciliation processes
  • Audit trail for all significant transactions

Cap Table and Equity Management

Your capitalization table needs to be crystal clear. As explored in our guide to equity structuring, proper cap table management is essential for fundraising success.

  • Updated cap table with all share classes
  • Documentation of all equity grants
  • Clear records of vesting schedules
  • 409A valuations as required

Financial Metrics and KPIs

Be ready to defend your numbers. Track the right metrics and understand what they mean for your business.

  • Customer acquisition costs (CAC)
  • Lifetime value (LTV)
  • Burn rate and runway
  • Growth metrics and projections

Common Red Flags to Address

Here are issues that often trip up startups during due diligence:

  • Inconsistent financial reporting
  • Missing or incomplete contracts
  • Undocumented related-party transactions
  • Incomplete board meeting minutes
  • Missing intellectual property assignments

Pre-Audit Preparation Tips

Before the formal audit begins:

  1. Organize all financial documents in a clean data room
  2. Prepare detailed explanations for any unusual transactions
  3. Review compliance certificates and permits
  4. Document any potential issues and your plan to address them

Remember, transparency is key. It's better to proactively address issues than have investors discover them during due diligence. Following a comprehensive due diligence checklist can help ensure you're not missing anything critical.

Final Thoughts

Getting your financial house in order for Series A isn't just about checking boxes - it's about demonstrating that you're ready for the next phase of growth. Consider working with a fractional CFO if you need expert guidance through this process. They can help identify and address potential issues before they become deal-breakers.

By addressing these checkpoints early, you'll be better positioned to navigate due diligence and secure the funding your startup needs to scale. Remember, investors aren't just buying into your vision - they're betting on your ability to execute with financial discipline and compliance.

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